SEO for WordPress

Originally released as a blogging platform, WordPress adoption has grown over the years and its functionality has expanded well beyond its initial specifications.  Thanks to countless updates, themes and plugins, WordPress can be used for every type of website imaginable, including eCommerce.  The basics are easy to learn thanks to its simplicity and the countless …

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SEO-Friendly Site Migration Checklist

Website migrations require quite a bit of due diligence and can lead to hours (if not days or weeks, sometimes even months) of headaches and lost traffic and revenue if not done properly and with adequate planning. Having been involved with countless site migrations, I’ve learned far more from the problematic migrations than the smooth, …

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Tech SEO 360 Review

One of my favorite tools over the last few years has been A1 Website Analyzer (which is similar to Screaming Frog SEO Spider). It’s become an important tool in my on-site/technical SEO audits, as it quickly displays pages with poor (or non-existent) internal linking, short title tags, mismatching canonical link rel elements, slow loading times, …

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Referral SPAM and how to Block It

Why you’re getting visits from suspicious or even non-existent websites By now you’ve probably noticed in your Google Analytics (or other web analytics package or even your log files) that you’re receiving an unusually high rate of foreign traffic from odd websites which may or may not load when you try vising them (they may …

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E-Commerce SEO: Challenges and Solutions

My first few years of professional SEO experience was purely automotive e-commerce. It wasn’t until years later where I’d begin taking on SEO projects for other types of sites (local businesses, startups, etc) that I’d begin to understand how different and unique e-commerce SEO was in relation to other sites. The sheer number of factors …

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Checking your Canonical Link Element En Masse

Auditing your website’s canonical link elements The ability to cite canonical URLs can be a great asset for an SEO. Unfortunately it can also have negative impacts if used inappropriately. Between site migrations, the creation of new pages, switching to https, misuse or bugs in an SaaS, domain name switches and just the everyday grind …

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Thule EnRoute Escort 2 Daypack Review

I recently received a Thule EnRoute Escort 2 Daypack as a gift. It was a perfect gift for me since I’ve decided to start hiking again and have been in need of a better daypack. What’s more is I don’t leave home without my laptop these days and have been long overdue for a daypack …

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SEO for 2015: The State of SEO and some Predictions

2015 is here and SEO is barely recognizable from SEO in 2005 (the year I began doing this professionally), when carpet bombing link and article directories, adding some keyword-stuffed”rich” landing pages, and making sure you weren’t doing anything stupid (like blocking your site via robots.txt) was enough to dominate the SERPs. Today, good (even decent) …

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