For the most part, Google Analytics tracks Google AdWords data (big surprise!). However, there is one odd quirk about the manner Analytics reports AdWords data—you can only view metrics for an Ad Groups within their respective campaign. In other words, when Lumberg wants metrics like revenue and bounce rates for every AdWords AdGroup, you have …
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Testing report discrepancies with Google Analytics (Advanced Segments)
So I ran into a brain-racking situation with my employer the other day. A certain 3rd party advertiser is linking to one of our websites from several places on their all-flash website (and not for free mind you). In an effort to gauge the utility of these links, I’ve been perusing through both Google Analytics …
Read MoreHootsuite Product Review: Hootsuite helps mitigate your Twitter addiction
I jumped onto the Twitter bandwagon fairly recently and like many others, have found it addicting. In looking for ways to pass on useful articles and blog posts I run into without cutting into my productivity, I ran into Hoostuite. I’ve been using HootSuite for about a week now and I continue to find it …
Read MoreBlogs/Articles for 2009-04-20
Blogs/Articles for 2009-04-20 Showing Off “The Innovation Machine” At Google – Search Engine Land Back to Basics: Pressing the right buttons – Google Analytics Blog Standard Metrics Revisited: #6: Daily, Weekly, Monthly Unique Visitors. – Occam’s Razor Fancy Thumbnail Hover Effect w/ jQuery PR Goes Multichannel – Click Z Can High IQ Make You Rich? …
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